5 Commonly Missed Personalization Features that Drive Conversion

July 10, 2018
Increasing that stubborn 1-2% ecommerce conversion rate is extremely important to today’s marketers and ecommerce teams - and for good reason. By optimizing your conversion rate, you can increase...
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Q&A with Brian Taylor: VP of Digital Agency, Forix

July 09, 2018
Brian Taylor is the Vice President at Forix, a digital agency that helps merchants overcome the hurdles of rapid scaling environments through custom web development, integration and workflow...
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Marketers: Stop Throwing Money Down the Funnel

June 19, 2018
The rise of digital commerce has caused the traditional marketing funnel to be transformed into something entirely new. With the convenience of traffic drivers like paid search, social advertising...
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10 Questions to Ask in a Personalization Demo

June 14, 2018
There are so many personalization technologies on the market. Too many. With an endless number of available vendors using a long list of buzzwords to describe complicated features, it can quickly...
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Q&A with Ecommerce Consultant, Nicole Smelzer

June 12, 2018
4-Tell’s marketing team sat down with Nicole Smelzer - a trusted partner who has helped online merchants that are looking to create a better online experience connect with 4-Tell’s personalization...
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Bridging the Customer Experience Gap [Infographic]

May 25, 2018
Most business leaders will confidently proclaim that “everyone” owns the customer experience. The ‘everyone’ that executives are often referring to, however, is the ensemble of distinct departments...
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Current State of Customer Experience [Infographic]

May 10, 2018
While differentiators like price and product have traditionally been the key battlegrounds for winning sales, technology has put consumers in the driver's seat and they’re demanding an exceptional...
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PopTech Radio + 4-Tell discuss Future of Retail

May 01, 2018
4-Tell's CEO, Tom O'Keefe, sits down with the host of Popular Technology Radio (Jason Masters) to share his predictions for the future of in-store and online retail including Amazon, AR + more!
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SaaS Applications - Integrate or Die?

April 20, 2018
Today’s SaaS applications rarely exist as stand-alone siloed pieces of software.  There is an insatiable need to connect to other systems and data sources to enhance the user experience and the...
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Propelling B2B Sales into the Digital World

April 12, 2018
The B2B sales landscape is quickly changing as buyers are becoming accustomed to the more personalized experiences offered through digital channels. Companies, and their sales reps, must embrace...
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4-Tell
  • 111 SW 5th Ave, Suite 3225 Portland, OR 97204
  • (503) 746-9070